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Tracking and Analysis for good rankings
Data is important to any business, especially when it comes to SEO and website analysis data measurement is essential. Measuring data alone cannot produce great results, but the alteration and the work we do against the data will yield better results.
Information tracking not only gives good understanding of the industry, but also let us know what customers are looking for and most importantly helps to know what Google finds for the respective searches relevant to your website. Data tracking will help us to know what are the searches used to reach your website, average time spend by the user in your site, the percentage of new users visiting your site and also the percentage of users who opt out of the site before visiting the rest of the pages. Google Analytics is the tools which do this task for you.
How effective is SEO
Online marketing is growing at a fast pace, more businesses want to mark their online presence more than before. Achieve good ranking in Google has become a daunting task.
Search engine optimization is the best tool to rely upon to bring in more customers to website through high page ranking by making relevant content to the business and using targeted keywords. SEO effectiveness is clearly shown by the increased traffic and high ranking of the page. One can gauge the effectiveness of SEO through Google Analytics results. Comparative study can be done by checking the previous results with current one. Marketing a website to the right customers would make the business successful and more flourishing.