To obtain great success through SEO campaign one has to opt for the right keyword strategy, however selecting the correct keywords for the development of the campaign is not easier as it sounds. We are at your side to help your business with keyword research and we offer exclusive advice on tools and tricks to obtain best and perfect keyword for your SEO campaign.
Long tail SEO
When keyword searches in search engine uses three or more words then it is called Long tail SEO. For instance if a person want to search for the latest cars and types “latest car’s” then it is short tail search. However a long tail variation would be like “affordable latest car in Sydney”. The long tail searches are far better than short tail as it is more specific; you get more qualified search and fetches more appropriate results than short tails.
This example clearly shows that the searcher wants a car at affordable rate; it should be latest and wants it to be in Sydney. Hence the search is considered far closer and qualified than short tail search.
Google Adwords Keyword Tool
Opting for Google Adwords keyword is the right tool for best keyword search. To track the number of ways to choose keywords for your website or for Google Adwords campaign is not an easy task, especially when you focus on international and national forum.
Long tail searches and niche terms can offer you great opportunities from a SEO stand point. But when you look into keywords, the scope is unlimited. By using the Adwords keyword tool you can easily trace the popular search phrases and moreover with the help of Adwords account you would be in a position to estimate cost per click for those search terms. So it is easy for you to find the cost involved in it.